Creative Strategist focused on building data-driven content and advertising strategies across organic social media, paid media, and website channels. Experienced in developing content direction, analyzing audience insights and campaign performance, optimizing Meta Ads based on ROAS, and managing website article publishing to drive traffic, engagement, and conversion.

Core Skills: Creative Strategy · Organic & Paid Media · Meta Ads · Audience Insights · Performance Analytics · ROAS Optimization · Website Content · Campaign Planning